Coravue Commerce	Overview
E-commerce and order entry Integrated into marketing/sales Consumers, B-to-B, and channel partners	An integrated e-commerce and offline order entry system that helps you grow revenue while you improve your marketing/sales ROI.
Expand Sales to More Customers	Selling products has become more complex and challenging as customers expect companies to provide exceptional service at every touchpoint. This requires that online e-commerce be integrated with traditional offline call center and field sales operations. At the same time, companies need to improve the ROI of their marketing and sales activities -- which is done by growing revenue and attracting loyal customers while reducing costs. There is only one way to accomplish these very challenging goals. Track every interaction with every customer across every touchpoint to identify beneficial - and non-beneficial - activities within the company's complex marketing and sales system. Coravue Commerce can help you meet these challenges with a catalog and order processing system that's integrated with all your other marketing and sales activities. And since Coravue Commerce is a hosted solution that's part of the total Coravue Connect marketing and sales system, it is quick to implement and easy to adapt to a company's unique needs.
Manage Product & Ordering Information	Creating an online catalog that is customized for your customers, salespeople, and channel partners is easy with Coravue Commerce because it is a one-to-one commerce system designed to provide a personalized purchase experience. As a browser-based system, Coravue Commerce uses a familiar point-and-click approach for entering and updating product data, creating personalization rules, and tracking results. Coravue Commerce integrates both an online e-commerce catalog and ordering process with traditional order entry functions used by salespeople. This allows customers to start an order online, then obtain assistance from the call center or sales representative to complete the order in real time.
Tailor Product Presentation and Pricing to Each Type of Customer	Coravue's one-to-one commerce system increases sales effectiveness by making it easy to tailor the product presentation and pricing to each channel - such as individual consumers, corporate accounts, and distribution partners. Coravue Commerce is also integrated with our personalized lead capture, campaign management, Web content, and e-mail marketing systems. This means first-time visitors and loyal customers can be shown different promotions designed to accomplish different marketing objectives. Many companies now sell products directly to consumers as well as sell large quantities at discounted prices to corporations. This requires a flexible system that goes beyond consumer-oriented shopping carts - and Coravue Commerce can accommodate all your sales channels with both online e-commerce and traditional order entry. For example, B-to-B e-commerce systems must allow for multiple options for each SKU, as well as a variety of quantity discounts. With Coravue Commerce, B-to-B customers are shown their negotiated pricing without revealing special pricing to others. In addition, the system ensures that B-to-B customers requiring purchase orders actually provide that documentation before their order is shipped -- and that they not exceed their credit limits. Coravue Commerce is more than an e-commerce and order entry system -- it can help you manage inventory, ship products, and recommend replenishment. This is accomplished by allowing the shipping department or outside fulfillment operation to update each order as it's filled and shipped. Customer service is a key part of creating loyal customers, so Coravue Commerce makes it easy to create personalized Web pages so customers can track order status, view order history, as well as update billing and shipping data.
Gain Market Intelligence	Coravue Commerce helps improve marketing effectiveness by making it easy to relate each customer's order history to the marketing campaigns that attracted the customer. This means that even when a customer is exposed to multiple marketing messages in multiple media, each customer can be tracked back to each marketing/sales interaction. This combined marketing and sales profile helps you gain insights into why your customers buy. Since Coravue Commerce is part of Coravue's integrated system, this marketing intelligence is available to both marketing and sales teams. Salespeople can see their customers' order history, Web viewing, and e-mail responses in real time, which helps them grow the relationship and increase the share of each customer's budget for your type of products. The marketing department can use customer marketing and sales profiles to calculate accurate ROIs for every marketing expenditure. This means that promotional channels and techniques that are beneficial can be identified - and expanded. It also means that poor performing marketing expenses can be quickly identified and eliminated. Web managers can personalize content based on customer order history and interaction profile data, which helps turn repeat customers into long-term, loyal, profitable customers.
Flexible Web-Based Commerce System	Coravue Commerce helps you accomplish several sales objectives: Create a catalog customized for customers in each channel Tailor pricing based on special promotions, quantity discounts, and special negotiated pricing Target exactly who sees each product, promotion, and price Manage inventory, shipping, and replenishment in real time Coravue Commerce is easy to learn, easy to use, requires no software or hardware investment, and can be implemented quickly.
Making E-Commerce Work for You	You can generate more revenue - from more customers - by taking advantage of the benefits of Coravue Commerce. And you can do it without requiring IT resources or an investment in hardware and software. Let us show you how easy it is to start using Coravue Commerce to manage your product catalog, online e-commerce, and offline order entry functions.