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Coravue Sales
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Features
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Lead Management
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- Capture leads from Web site
- Import leads from offline sources, such as trade shows, seminars, and
advertising
- Provide interactive response for direct mail and other online and offline
promotions
- Analyze leads to monitor the effectiveness of sources
- Customize rules to assign leads to the appropriate representative
- Learn each lead's interests and needs
- Track each lead's Web browsing behavior and newsletter clickthroughs
- Provide personalized e-mail response to each inquiry based on profile
data
- Automatically notify representatives of newly assigned leads
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Contact Management
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- Store unlimited notes containing date, time, and team member's name
- Assign an unlimited number of contacts to an account
- Create custom fields unique to your organization
- Assign status indicating lead, prospect, or a variety of customer
types
- Generate lists of contacts by contact data, status indicators, and profile
data
- Display a complete list of contact-related information, including
opportunities, action items, history, etc.
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Organization/Territory Management
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- Create teams based on geographic territory hierarchy (i.e., region,
district, branch, etc.), by product, channel partner, and any other
grouping
- Assign representatives, managers, service, and support people in any
team
- Create teams that include channel partners and agents
- Assign roles to each team member at each level in the hierarchy
- Change hierarchy, team assignments, and roles in real-time
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Opportunity Management
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- Track an unlimited number of opportunities for each contact
- Create a custom sales action plan
- Customize the milestone-to-probability rating for opportunities
- Map each contact's influence to opportunity
- Link contacts outside the account, such as consultants, to an
opportunity
- Monitor close date, next action and due date,
- Track won, lost, pending, or abandoned status
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Action Items
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- Create unlimited number of action items for a contact
- Assign each action item to the representative or any other team
member
- Team managers may assign action items to members of higher level team
(i.e., senior management and staff)
- Track the type of action item (pre-sales, service, and support) by days
open and action status
- Review history of closed action items to uncover trends in pre-sales,
service, and support activity
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Account and Contact Management
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- Track each contact with details
- Real-time updates are instantly available to all authorized users in the
organization
- Web-based access to the central database assures remote users having
instant access
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Integrated Web/E-Mail Marketing Data
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- List the Web pages viewed by a contact
- List the e-mail newsletter links clicked on by a contact
- View self-reported interest profile data
- Provide additional profile data for use in personalizing Web and e-mail
newsletter experience
- View product catalog pages viewed
- Track online purchases made by contacts and entire accounts
- Integrate with legacy and offline database systems
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Reporting and Analysis
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- Extensive forecasting reports by size, close date, product type, and
territory
- Track opportunities by stage, length of sales cycle, revenue potential,
and other factors
- Generate real-time reports by representative or any unit in the
organization's hierarchy
- Measure sales cycle length by size and type of opportunity
- Analyze won, lost, pending, or abandoned opportunities by team, size,
product type, etc.
- View snapshot of most important accounts
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E-mail Sales Messages
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- Send custom e-mail messages to groups of contacts based on profile
characteristics
- Create ongoing e-mail campaigns
- Personalize the content of e-mails using profile data.
- Send either text or HTML messages immediately or scheduled in the
future
- History log shows each e-mail message sent
- Select e-mail message template from library, then customize for each
contact, group, or campaign
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Appointment Calendar
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- Schedule meetings and calls
- View appointments with contacts scheduled by any team member
- Automatic reminders for upcoming appointments
- Synchronize appointments into calendar systems (i.e., Microsoft Outlook,
PDAs)
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Offline Synchronization
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- Sync contacts and appointments to software on desktop or laptop computers,
and PDAs
- Data exports are available on scheduled basis or on-demand
- Remote database access is available for analysis with desktop applications
or real-time integration with in-house systems
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ASP Hosted Solution
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- Hosted application model allows immediate launch and rapid deployment
- No server software to install, configure, or maintain, and no drain on
corporate network
- No IT resources are required for implementation
- Continuous access to system via Internet from any location
- Feature enhancements are automatically added without installing server
software updates
- Easy management of user access
- Distributed access via the Internet allows remote teams to use the CMS
without updating firewalls
- Low monthly charges mean no large capital outlay
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CRM Integration
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- Integrated with Coravue Connect's lead management, Web and e-mail
marketing, and customer care applications so all applications share profile data
- Personalize Web content and e-mail newsletters based on contact profile
data
- View list of Web content that has been viewed, e-mail newsletters opened,
and links clicked
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Security and Privacy
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- User access is authenticated with a username and password combination.
- Database access keys are used to ensure that only authorized users gain
access
- Datacenters are protected by 24-hour physical security, redundant power
sources, and redundant servers
- Backups are performed daily and transmitted to an offsite location
- Multiple servers in separate datacenters provide "hot" backup
assurance
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