• Send personalized e-mail tailored to match individual interests
• Reach a highly targeted message
• Remind customers of products they need

Pull prospects back to your Web site

Personalized e-mail touches people where they work or play with compelling messages tailored to individual needs, interests, and desires. Coravue Mail packs the personalized marketing punch that no other medium can deliver.

One-to-One E-Mail Marketing that Works

E-mail messages are one of the most personal forms of communications available to marketers. E-mail is immediate. It's direct. And, it's personal.

Coravue ASP E-Mail helps you in two ways. First, by allowing you to send e-mail only to people whose Coravue profile indicates they are interested in receiving your message. The second way is by applying one-to-one marketing techniques by tailoring the content of each e-mail message to match the interests of each person.

Reach Prospects Where They Work and Live

E-mail is the only marketing medium that can reach your customers and prospects at work and at home. In addition, with an e-mail message you have their undivided attention as they read your message.

Coravue Mail allows you to not only reach their location, but to reach them emotionally because each time they open an e-mail message they are choosing to read and absorb the message.

By combining the ability to target exactly who receives your messages with the ability to target the content of your e-mails, Coravue Mail delivers your message to the hearts and minds of your best customers and prospects. Coravue Mail allows you to:

• Select any group to receive an e-mail
• Personalize the content of the e-mail based on each individual's profile
• Include Web links that contain each individual's unique ID so you can track them from beginning to end

By combining Coravue's Web personalization system to gather profile data with Coravue Mail's ability to use that profile data to tailor e-mail content, you have the best of both worlds. First, personalized e-mail invites prospects to your Web site, then your personalized Web site responds to their needs and leads them to purchase the products that best suites them.